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9.0 Innovate!

Innovation is the linchpin of the transition to clean energy. To reach net zero in time, we need breakthroughs in every sector. The dual challenge is to scale those solutions already in hand, and also to land the ones where we’ve yet to crack the code. We need both the now and the new.

For innovative technologies to attain mass adoption, they must do more than reach price parity with legacy products and processes. To disrupt the status quo, they need to achieve a clean discount, where they flat-out beat the high-carbon alternatives on cost.

In terms of progress, our nine Key Results fall broadly into two tiers. With electricity and EVs, we’re well on our way to a clean discount or already there. In leading markets, solar and wind are producing electricity at less than 4 cents per kilowatt-hour, within reasonable distance of our 2050 target. In the second group, which includes industrial heat, steel, cement, hydrogen, and fertilizers, we’ve made little or no headway to date. For example: Despite recent progress, green ammonia, the cleanest nitrogen-based fertilizer, still costs two to three times as much as conventional ammonia.

Beyond funding by governments, venture capital, universities, and philanthropies, one important tool for driving innovation is advanced procurement. By stimulating early demand, we can keep startups afloat as they incubate the next breakthrough.

Last update:
April 19, 2026

Key Results

9.1
Electricity - Firm
The cost of zero-emissions firm power drops below 6 cents per kWh
$0.10
Levelized Cost
2025 Current
—
Levelized Cost
2035 Target
$0.06
Levelized Cost
Target
Status
On Track
Source: BloombergNEF
9.1
Electricity - Variable
The cost of zero-emissions variable power drops below 2 cents per kWh
$0.04
Levelized Cost
2025 Current
—
Levelized Cost
2035 Target
$0.02
Levelized Cost
Target
Status
On Track
Source: BloombergNEF
9.2
EVs
Mass market models achieve price parity with combustion cars
1%
Global Average
2024 Current
—
Global Average
2035 Target
0%
Global Average
Target
Status
On Track
Source: IEA
9.3
Industrial Heat
The price of clean industrial heat falls below $5.50 per gigajoule
$14.52
Average Price
2025 Current
—
Average Price
2035 Target
$5.50
Average Price
Target
Status
Failing
Source: IEA
9.4
Steel
The price of low-carbon steel falls below $500 per ton
$918.75
Average European Steel Price
2025 Current
—
Average European Steel Price
2035 Target
$500
Average European Steel Price
Target
Status
Failing
Source: Phoenix Steel + Hybrit
9.5
Cement
The price of low-carbon cement falls below $110 per ton
$185.50
Average Price
2025 Current
—
Average Price
2035 Target
$110
Average Price
Target
Status
Failing
Source: BloombergNEF
9.6
Hydrogen
The cost of producing hydrogen from zero-emissions sources drops below $1 per kilogram
$6.87
Average Price
2025 Current
—
Average Price
2035 Target
$1
Average Price
Target
Status
Failing
Source: BloombergNEF
9.7
Jet Fuel
The cost of synthetic fuel drops below $2.40 per gallon
$16.55
Average Price
2025 Current
—
Average Price
2035 Target
$2.40
Average Price
Target
Status
Failing
Source: BloombergNEF
9.8
Carbon Removal
The cost of durable carbon dioxide removal falls below $50 per ton
$383
Average Price
2024 Current
—
Average Price
2035 Target
$50
Average Price
Target
Status
Insufficient Progress
Source: CDR.fyi
9.9
Fertilizers
The cost of green fertilizers drops below 25 cents per pound of delivered nitrogen
$0.85
Average Price
2025 Current
—
Average Price
2035 Target
$0.25
Average Price
Target
Status
Insufficient Progress
Source: BloombergNEF
News for Innovate!
News March 14, 2026

Lithium-Ion Batteries Work Earns Nobel Prize in Chemistry for 3 Scientists

9.1
Electricity - Firm
→
Report March 14, 2026

The State of Energy Innovation 2026

9.0
Innovate!
→
9.2
EVs
→
Opinion March 1, 2026

America’s Rare-Earth Solution Is Hiding in Plain Sight

9.5
Cement
→
News March 1, 2026

Musk vows to put data centers in space and run them on solar power but experts have their doubts

9.0
Innovate!
→
9.2
EVs
→
Report February 17, 2026

Investment in next-generation geothermal is surging. Policies are key to further growth

9.0
Innovate!
→
Article February 17, 2026

Lithium-free battery breaks voltage barrier for ultra-cheap energy storage

9.1
Electricity - Firm
→
See More

Explore More Objectives

1.0
Electrify Transportation
→
Reduce 9 gigatons of transportation emissions to 2 gigatons by 2050.
2.0
Decarbonize the Grid
→
Reduce 28 gigatons of global electricity and heating emissions to 1 gigatons by 2050.
3.0
Fix Food
→
Reduce 8 gigatons of agricultural emissions to 4 gigatons by 2050.
4.0
Protect Nature
→
Go from 13 gigatons of emissions to 3 gigatons by 2050.
5.0
Clean Up Industry
→
Reduce 13 gigatons of industrial emissions to 4 gigatons by 2050.
6.0
Remove Carbon
→
Remove 14 gigatons of carbon dioxide per year from the atmosphere.
7.0
Win Politics and Policy
→
8.0
Turn Movements into Action
→
9.0
Innovate!
→
10.0
Invest!
→

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